Why a better hair tie matters
Traditional elastics can grip, pull and leave a hard crease where they sit. Aviae wraps the hold in smooth silk, creating a softer contact surface for the strands you tie back every day — and often every night.
The three reasons to choose silk
A scrunchie should hold your style without making your hair pay for it. Silk helps turn an everyday elastic into a gentler hair essential.
Silk gives strands a smoother surface to move against, helping reduce the rough catching and snagging of many ordinary ties.
The gathered silk wraps around the elastic core, creating a cushioned, gentler-feeling contact point around your ponytail or bun.
A softer, wider surface helps minimize the pronounced dents and creases that tight, narrow elastics can leave behind.
Made for real life
From your first ponytail to the moment you wind down, it belongs in the routine you already have.
Pull hair back for work, errands or workouts with a smoother silk-covered hold.
Twist it into a relaxed bun when you want your hair up without the harsh look or feel of a basic elastic.
Keep hair loosely secured while you sleep and make your nighttime routine feel more considered from root to tip.
Why silk wins
The difference is simple: a smoother surface, a softer-feeling hold and less unnecessary friction where your hair is tied.
Complete the ritual
Pair your silk scrunchie with a silk pillowcase and matching sleep mask for a smoother nighttime environment from the moment you tie your hair back to the moment you wake.
Explore the Silk Sleep SetWear it your way
Backed by Aviae & Co.'s 30-day return policy. Personal-use items may need to be unused, unwashed and in their original packaging to qualify; see the store return policy for full conditions.
Questions, answered
Silk creates a smoother contact surface around the hair. That can help reduce unnecessary friction, pulling and snagging compared with rougher or exposed elastics, while still giving you an easy everyday hold.
No hair tie can promise to prevent breakage completely. The benefit of silk is a gentler surface that may reduce some of the friction and tugging associated with ordinary ties.
Any hair tie can leave some impression depending on how tightly it is worn and your hair type. The wider, silk-covered surface is designed to create a softer pressure point and help minimize pronounced dents.
Yes. Wear it in a loose ponytail or bun as part of your nighttime routine. Avoid tying hair excessively tight, especially for long periods.
Aviae & Co. uses premium 22 momme, Grade 6A silk for a smooth, substantial and luxurious feel.
Hand wash gently or use a delicate wash cycle with mild detergent. Avoid bleach and high heat, then lay flat or hang to dry.
Hair care, made softer
One small switch for less unnecessary friction, a gentler-feeling hold and a more refined everyday hair ritual.
